Adventure
Tuesday, 29 September 2015
Monday, 28 September 2015
Just Do it........
Famous Nike slogan came from a rather unlikely source - spree killer
Gary Gilmore, who received the death penalty for murdering two people in
Utah in July, 1976. Just before a firing squad did their duty, Gilmore
was asked if he had any last words. “Let’s do it,” he simply said. When
Dan Wieden of Wieden+Kennedy was tapped to create a tagline for Nike a
decade later, something about Gilmore’s words just seemed to fit.
“Let’s” was changed to “Just” to add a dash of emphasis.
Sunday, 27 September 2015
Adventure 2015
Amity
school of communication presents ‘adventure 2015’ a two days advertising
festival with a aim to inculcate an interest in advertising and to
showcase the talents by planning advertisements making contest ( both print
and electronic) and call for research papers on a theme " to bring
them in limelight to the world on a platform
accessible to everyone.
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